Old‑school sports drinks were built for race day, then marketed for everyday life.
The problem? Sugar isn’t a hydration hero for most days - it can draw water into your gut, spike and crash energy, and add calories you didn’t plan for.
But you can't throw any sweetener in the place of sugar. Gut agitation, inflammation and brain stress are all downsides of artificial sweeteners, flavours and even some "natural" sweeteners. Over here at Kokee, we've done the heavy lifting to keep them out of out mixes and still hit the delicious sweet spot, so you'll love your hydration.
Clean hydration instead focuses on:
⚡ A full electrolyte spectrum (not just sodium)
🌱 No added sugar or artificial sweeteners
🍓 Light, natural flavours you actually enjoy
✅ Gentle enough for daily use and scalable for performance training
ABOUT SWEETENERS
We skip artificial sweeteners, added sugar and sugar alcohols like erythritol (marketed as a natural sweetener). Emerging research has raised serious health concerns about the common sweetener erythritol and its negative impact on nitric oxide production which is critical for endurance training and performance.
Since we skip the added sugar, if you do need carbs for endurance, add them from real food or dedicated fuel - keep hydration and fueling as separate jobs. Salt first, then sugar is our playbook - whether it's a work week or hard endurance session, the principle sticks.
Kokee keeps it clear
Zero added sugar. No artificial sweeteners. Balanced electrolytes.
Flavours inspired and made from real fruit. Kokee is hydration that supports your body - without the sugary short cuts.